I was contracted by Ashish Kheterpal to design the logo/identity for an upcomming web community website entitled World Of Moms. I was told that World Of Moms would be a forum for Indian mother to share experiences, voice concerns & find common solutions to common issues. World Of Moms will support Indian Moms in every facet of their life: as a mother, homemaker, professional and an individual. The site would also recognize, reward and encourage Indian mothers.

For the logo I was asked to make the logo colors warm, happy, connected with nurturing(being Moms), contemporary(International/Global Appeal) and keep the multiutility, spin-offs and future extensions in mind.

MEDIA: Adobe Illustrator.

Design and graphics by Whitney Chavis.